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Peloton Post
by SATC
About

The Santos Tour Down Under’s 10-day cycling bash in South Australia was a blast, especially with the colourful Peloton Post! Thanks to the collaboration with Singapore Airlines, kids left with smiles after sending good luck letters to their cycling heroes in the TDU Village.

 

Peloton Post was an exciting adventure with custom decals, quirky postcards, and a vibrant postbox. Like stepping into a cycling wonderland! For both seasoned cyclists and newbies, the Santos Tour Down Under was fun for all. Good times rolled on two wheels, leaving us with fantastic memories!

Project Scope
CONCEPT DESIGN & BUILD
GRAPHIC DESIGN
PRINT & SIGNAGE
CUSTOM HIRE
PHOTOGRAPHY
TEAM LOVE
"Absolutely adorable opportunity for kids to pen letters to their favourite riders. I thoroughly enjoyed organising and witnessing it come to life in the Tour Down Under Village!"

Leticia, Activation & Events Assistant